Dave McManus

Anyone is capable of generating a good idea. Our team utilizes a lifetime of experience bringing ideas to fruition and considering every aspect of the business challenge and consumer journey—enabling us to turn good ideas into great ones.

Years at Perennial | DCM: 6+

Great ideas don’t happen by accident. They stem from having a crystal clear understanding of the issue or opportunity at hand—and having the freedom to “go there” with one’s thinking. They arise from allowing oneself the chance to ideate without constraints knowing that strategy will lead you in the right direction. This is the philosophy that guides Dave as he expertly manages Perennial | DCM’s powerful Ideation team.

With over 20 years of experience working for Canada’s largest retailer in a multitude of roles—from store to head office—Dave knows how to interpret, understand, and stay true to our customers’ business objectives and strategic priorities. He is a disciplined yet encouraging leader who facilitates cross-functional idea generation sessions that leverage individual talents and experiences to create thoughtful, enterprise-wide solutions for our customers.